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Salesforce Marketing Cloud Intelligence Accredited Professional Sample Questions:

1. A client's data consists of three data streams as follows:
Data Stream A:

* The data streams should be linked together through a parent-child relationship.
* Out of the three data streams, Data Stream C is considered the source of truth for both the dimensions and measurements.
Assuming the data was ingested properly and the Parent Child was created correctly according to the client's requirements, what is the total Impressions value for Campaign Key 'CK_3'?

A) 150
B) N-A
C) 300
D) 100

2. Which two statements are correct regarding the Parent-Child configuration?

A) Parent-Child links different tables based on shared key values
B) A Parent-Child cannot be configured between an Ads data stream type and a Conversion Tag one.
C) Parent-Child configurations can cause performances issues
D) Parent-Child allows sharing both dimensions and measurements

3. A client's data consists of three data streams as follows:
Data Stream A:

A) Inherit Attributes and Hierarchies
B) Update Attributes and Hierarchies
C) Update Attributes
D) It doesn't matter. As long as Data stream A is set as a Parent', the rest of the Data Updates Permissions are irrelevant.

4. Your client would like to create a new harmonization field - Exam Topic.
The below table represents the harmonization logic from each source.

As can be seen from the table, there are in fact two fields that hold a certain connection: Exam ID and Exam Topic. The connection indicates that where an Exam ID is found - a single Exam Topic value is associated with it.
The client has a requirement to be able to view measurements from all data sources sliced by Exam Topic values, as seen in the following example:

The client suggested to create, without any mapping manipulations, several patterns via the harmonization center that will generate two Harmonized Dimensions:
Exam ID
Exam Topic
Given the above information, which statement is correct regarding the ability to implement this request with the above suggestion?

A) Only if 5 different Patterns are created, from 5 different fields - the solution will work.
B) The above Patterns setup will not work for this use case.
C) The solution will work - the client will be able to view Exam Topic with Email Sends.
D) The Harmonized field for Exam ID is redundant. One Harmonized dimension for Exam Topic is enough for a sustainable and working solution

5. An implementation engineer has been asked by a client for assistance with the following problem:
The below dataset was ingested:

However, when performing QA and querying a pivot table with Campaign Category and Clicks, the value for Type' is 4.
What could be the reason for this discrepancy?

A) The aggregation function is set as AVG
B) A mapping formula was populated, indicating not to bring Type! values.
C) The measurement 'Clicks' is set as a percentage.
D) The aggregation function is set as LIFETIME

Solutions: